NOPE is a two-button remote that blacks out your TV screen the instant something comes on you didn't choose. The sound keeps playing, so you know when it's over.

Works with Roku TVs. No Wi-Fi, no app, no setup.
The NOPE remote: slim, matte black, with a screen-off button and a mute button

It was a Saturday football game. Timeout. Commercial break.

Then came an ad none of us would ever choose to watch, let alone with our kids on the couch.

Grab the remote. TV off. Wait. Back on. Off again.

It was ridiculous. So we made a button for it.

Founders of NOPE
Provo, UT

Try it.

Press the top button. That's the whole idea: the picture disappears, your show keeps playing.

A TV showing a mountain landscape Ad 1 of 3
Picture on. Sound playing.

Tap a button

Screen off

The picture goes black in an instant. Audio keeps playing, so you'll hear when the ad ends. Press again and you're back.

Mute

For when the picture's fine but the words aren't. One press to silence, one press to bring it back.

You choose what comes through your front door.You should get to choose what comes through your screen.

Three seconds, start to finish.

  1. Point it at your TV.Just like the remote you already have.
  2. Press once.The screen goes black. The sound stays on.
  3. Press again when it's over.You're right back where you were.
Holding the NOPE remote, pointed at the TV
The NOPE remote in its box

The NOPE Remote

$39

  • In the boxRemote, battery installed, quick-start card
  • Works withRoku TVs
  • SetupNone. No Wi-Fi, no app, no account.
  • Size148 mm long, 13 mm thin
  • PowerReplaceable coin battery
Reserve yours

No payment today. We'll email you before it ships.

Questions

Which TVs does NOPE work with?

Roku TVs, including brands like onn and Westinghouse. Support for more TV brands is on the way.

Does it block ads automatically?

No, and that's on purpose. You decide what's worth blocking. NOPE just makes it one press instead of a scramble.

Does it turn my TV off?

No. Only the picture goes dark. Your show, game, or app keeps running and the sound keeps playing, so there's nothing to restart.

Does it work in YouTube, Netflix, and other apps?

Yes. It works with anything playing on your Roku TV, including streaming apps and antenna TV.

Do I need Wi-Fi or an app?

No. NOPE talks to your TV the same way your regular remote does. Take it out of the box and press.

What if it doesn't work on my TV the first time?

Hold both buttons for 5 seconds. NOPE will try each TV setting until your screen goes dark, then remember it.

Say nope.

Be first in line when NOPE ships. No payment today.